Monarch Introduces The Doctor Of Information Technology Program

Monarch Business School is happy to announce the launch of the Doctor of Information Technology program. The Doctor of Information Technology (PhD) is a degree that marks achievement in independent thinking in all fields related to the creation, use, and management of information and of the technology involved. It includes the fields of strategic information management, networking and collaboration, social media and systems, security of networks and information, enterprise systems and management, global systems and technologies, software and hardware systems and technologies, Internet technologies, intelligent systems and multi-agent systems, and innovation and future directions in the use of these technologies.

Doctoral Graduate Pramela Nair Panthallor Publishes Dissertation With Springer

It is with great pleasure that Monarch Business School announces that Doctoral Graduate, Dr. Pramela Nair Panthallor, has recently published her doctoral dissertation with Springer. Dr. Panthallor worked along with her dissertation supervisor Dr. Hassan Qudrat-Ullah in preparing the manuscript for publication. The name of the book reflects the original title of the dissertation: “Operational […]

After Being In Coma What I Learned From A Buddhist Monk

After recovering from a coma, I finally completed a Ph.D. But only years later, when I learned about what an emotion really is, was I able to control how I felt. A chance meeting with a Thai Monk on a beach in Dubai (where I also met my wife) completely reshaped my feelings about my own emotional brain.

Dr. Corrie Block Publishes Spartan CEO – Practical Pillars To Maximize Your Capacity

Dr. Block Instructing On Executive Performance   Monarch Business School Switzerland is proud to announce that Dr. Corrie Block of Monarch has released his latest book entitled “Spartan CEO”. In the book Dr. Block discusses the Six Pillars of Executive Performance”. CEOs who exercise tend to be more successful. But does it matter whether they […]

Newest Doctoral Candidates For September 2020

Monarch Business School is happy to welcome the newest and returning Doctoral Candidates for September 2020. The newest Candidates come from the USA, Malaysia, Ghana, Nigeria and South Africa reflecting the diversity of Monarch. With over 55 nationalities within the Doctoral programs Monarch is truly a global institution where diversity is celbrated. We wish the new candidates the very best in their program and look forward to seeing their research develop.

Doctoral Candidate Focus: Josephine Liew Mei Ching From Malaysia

Dr. Josephine Liew Mie Ching is a Doctor of Business Administration Candidate. She holds a PhD in Management, a Master of Business Administration and Bachelor of Arts in Business and Economics from the University Malaysia, Sabah. At present, she holds the position of Head of the Public Affairs & Administration Department at Petronas Floating LNG […]

Article: Customer-Oriented Competitive Advantage in the Airline Industry

The competitive environment in the service industry requires firms to constantly improve business practices to be profitable and competitive. The airline industry, characterized by human interaction and delivery of services, is most in need of research in competitive advantage. This research explores and identifies the critical sources of competitive advantage from a customer-oriented perspective in the globalized airline market. The data obtained from semi-structured interviews was analysed using qualitative and inductive reasoning. The research identified critical drivers of customer satisfaction in the airline industry establishing a logical and structured rationale for models of strategy development for competitive advantage.

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