The context of the 2020 Covid-19 pandemic and the economic and reputation crises at Virgin Atlantic Airways accounts for the need to consider multilateral stakeholder relationships in crisis management for long-term sustainability. It is argued that a better comprehension of the dynamics of stakeholder relationships at Virgin Atlantic Airways could have fashioned a more proactive response to the crises.
It is with great pleasure to announce that Monarch alumni, Dr. Jeremie Zoungrana, has been appointed Nigeria Country Office Director by the Bill and Melinda Gates foundation.
Mr. Siva Narayanan is a Doctor of Philosophy in Health Economics Candidate. He holds a Certificate in Executive Leadership from Cornell University USA, a Master in Health Care Policy & Management from John Hopkins University USA as well as a Master of Science in Bioengineering from the University of Strathclyde UK.
Monarch on TEDx highlights the great work of Monarch students or professors who appear on the TED Talk series. Monarch is proud of the efforts of these contributors. We look forward to more TED appearances.
Monarch Business School is happy to welcome the newest and returning Doctoral Candidates for September 2020. The newest Candidates come from the USA, Malaysia, Ghana, Nigeria and South Africa reflecting the diversity of Monarch. With over 55 nationalities within the Doctoral programs Monarch is truly a global institution where diversity is celbrated. We wish the new candidates the very best in their program and look forward to seeing their research develop.
Dr. Josephine Liew Mie Ching is a Doctor of Business Administration Candidate. She holds a PhD in Management, a Master of Business Administration and Bachelor of Arts in Business and Economics from the University Malaysia, Sabah. At present, she holds the position of Head of the Public Affairs & Administration Department at Petronas Floating LNG …
Doctoral Candidate Focus: Josephine Liew Mei Ching From Malaysia Read More »
The competitive environment in the service industry requires firms to constantly improve business practices to be profitable and competitive. The airline industry, characterized by human interaction and delivery of services, is most in need of research in competitive advantage. This research explores and identifies the critical sources of competitive advantage from a customer-oriented perspective in the globalized airline market. The data obtained from semi-structured interviews was analysed using qualitative and inductive reasoning. The research identified critical drivers of customer satisfaction in the airline industry establishing a logical and structured rationale for models of strategy development for competitive advantage.
Mr. Sifiso Myeni is a Dual PhD / DBA Combined program Candidate. He holds a Master degree in Sustainable Agriculture from the Free State University, SA and a Bachelor of Science in Agriculture from Zululand University in SA. At present, he holds the position of CEO at Agriculture House in South Africa. Previous to this, …
Student Focus: Mr. Sifiso Myeni PHD/DBA Dual Program Candidate Read More »
Business Strategy plays a major role in most companies, particularly in developed and mature countries. Studies show that a formal strategy can contribute to organizational effectiveness and competitive advantage. In the last few years, the United Kingdom has faced a protracted and slow growth, political uncertainty and inefficiencies due to poor management. As a result, similar mature markets have seen productivity and efficiency surpass that of the UK. Between 2017 and 2019, the UK economy lost 185 billion GBP per year due to poor management and resulting ill health. The UK also fell 14% behind similar countries in the G7 on productivity (Francke, 2017). The economic environment does not favour businesses with little or no strategic direction.
Mr. John Momoh is a Professional PhD Candidate. He holds a Master of International Law and an Honours Bachelor in Mass Communication from the University of Lagos. He also holds a Diploma in Broadcast Journalism from the Thomson Foundation Center for Journalism Studies in Cardiff, Wales. He has completed the Owner/President Management program at Harvard University and the Chief Executive program at the Lagos Business School. Professionally, he holds the position of Chairman and CEO of Channels Media Group in Nigeria. Previous to that, he was a News Anchor and Senior Reporter at the Nigerian Television Authority as well as a News Reader at the Voice of Nigeria.
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