Miray Barsoum Awarded The 2023 ACBSP Leadership Award
Monarch Business School Switzerland is happy to announce that PhD Candidate Ms. Miray Barsoum has been awarded the ACBSP Student Leadership Award for 2023.
Over the course of her PhD studies, Ms. Barsoum has been a strong supporter of Monarch assisting with many duties. She has been instrumental in operationalizing the recently introduced Bachelor of Business Administration program as well as providing guidance on the development of the Executive MBA Program.
Most importantly, Miray has worked tirelessly on the accreditation efforts of the school with respect to the various programs on offer. Ms. Barsoum is also working on the development of a Monarch “Teaching Track” for PhD Candidates to gain useful experience with online teaching through the Monarch Bachelor program digital platform.
Opposite of the above Miray is an active professor, at both Nile University as an Assistant Professor and at the American University in Cairo as an Adjunct Professor, where she has also been recognized as an exemplary professor in support of her many students. Presently, she is in the process of preparing the final stages of her PhD dissertation which we anticipate being completed by September 2024.
Please join Monarch in congratulating Ms. Barosum on a well-deserved award. We look forward to the completion of her PhD manuscript and her continued support of Monarch and the Administration. Ms. Barsoum remains a great example to all the undergraduate students and Master and Doctoral candidates at Monarch of the dedication and commitment to excellence we hope to foster as an Institution of Higher Learning.
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The Recipient
Dr. Miray Barsoum holds the position of Director of the BBA Program and Professor of Marketing at Monarch Business School Switzerland. She is presently a candidate of the Professional PhD Program at Monarch. She holds a Master of Strategic Marketing from the London School of Business and Finance, UK, and an MBA from the Maastricht School of Management (MsM), the Netherlands. She is a Certified Marketing Analyst from UC Berkeley, USA, and holds a Certificate in Marketing Strategy from Cornell University, USA, and a Certificate of Digital Marketing from the Instituto de Empresa (IE) Business School, Spain. Dr. Barsoum also hold a M.B.BCh Bachelor degree in Medicine and Surgery from Cairo University.
Professor Barsoum’s academic interests include Business Strategy, Management, Strategic Marketing, Marketing Communications, Digital Marketing, Social Media Marketing, Economics, Business Research, Consumer Behavior and Entrepreneurship.
Professionally, Professor Barsoum is the founder of MethodZ, a business consultancy firm located in Cairo, Egypt. Prof. Barsoum also holds the position of Professor of Economics at the American University in Cairo (AUC), and a Professor of Marketing, Critical Thinking, Positive Psychology and Social Sciences at Nile University (NU), Cairo. Previous to this, she was the Director of Marketing and Communications at Nile University. She also headed a Digital Marketing Agency, Raya Social Media, and was a business case writer for El-Khazindar Business Research and Case Center (KCC) at the American University in Cairo.