It is the pleasure for the Faculty of UGSM-Monarch Business School Switzerland to rebroadcast a Design Thinking seminar by Monarch Doctoral Student Mr. Robert Chitty. Robert recently spoke to an MBA class at the University in Ottawa, Ontario, Canada. Bob has over 25 years experience in the design field. He founded The Gordon Group in 1987 in Ottawa, Canada and through his efforts, the company has grown into one of Ottawa’s largest and most respected communication and marketing firms. He has directed many complex, large-scale campaigns and has won the trust and admiration of clients in both the private and public sectors. Bob is a member of Boston’s Design Management Institute. Bob holds a M. Phil. in Business Research from UGSM-Monarch Business School and is presently completing his Doctoral program at Monarch.